DURYEA — Rowe Door Sales Company was founded to be a doorway.
Owner Alex Gans’ father, Jimmy, spent 47 years operating the family business — a grocery store in Scranton called Gans’ Midget Market. In 1967, Jimmy’s brother Burt came to him with a proposition and an ulterior motive.
“My uncle wanted my father to get out of the grocery business, which was a very time-consuming business,” Alex Gans said. “He bought a garage door business and he came in and told my father to run it. After a year, my father bought my uncle out because my uncle never wanted it to start with.”
For Jimmy, Rowe Door Sales Company acted as a doorway to more time with his family. For Gans, whose tenure at the business started in 1978 before he became owner in 1996, Rowe Door Company represents a fulfilling career.
“I like people,” Gans said. “I like helping people; I like helping them find what they need.”
Rowe Door Sasles Company marketing lead Ashley Hunting said Gans’ philosophy is what energized her when she joined the company a year ago.
“I sat down with Alex and I asked him what he wants people to know about his company, and he said, ‘That we help people,’” Hunting said. “I thought, ‘Wow, that’s awesome.’ There are so many other things people could say and he definitely stands behind being friendly, being honest and being affordable. Those are his key values.”
Today, Gans practices those values from a showroom at 77 Foote Ave. but Rowe Door Company wasn’t always a Greater Pittston staple. The business was located in the Green Ridge Section of Scranton until 2006 when the remnants of Hurricane Katrina caused flood damage to its building. After accepting a buyout, Rowe Door Company traveled south on Interstate 81 to Duryea, a move that positioned the business closer to the center of its service area.
Rowe Door Sales Company services an approximate 30-mile radius, which includes the Scranton, Wilkes-Barre and Greater Pittston areas, along with the Poconos, Tunkhannock and Clarks Summit. Gans said he plans to expand that radius further and bring on more installation trucks to handle its three main products — garage doors, rolling steel doors and electric door openers.
Rowe Door Sasles Company is currently holding a contest to celebrate its 50th anniversary by giving away an electric door opener and installation — entries may be made in person at the showroom until Aug. 30. While they’re there, Ganssuggested customers look into one of the garage door industry’s hottest trends.
“Wood-toned doors, in different shades and different colors,” he said.
Alex may be in the showroom when you stop by, ready to help. He may even open the door for you — it’s a family tradition.
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